The writer has over a decade of experience in event management, PR campaigns, and startup growth, and has recently transitioned to the field of User Research and Design. They bring a diverse background to their work, allowing them to understand customers and create user-centric designs for businesses. The writer seeks to bridge the gap between companies and their target audience, striving for mutual success while staying aligned with the company's vision. Through their work, they aim to deliver seamless user experiences using data-inspired designs.